Think Forward.

Ramadan in Morocco: The Holy Month in the Mirror of Our Excesses... 9267

As Ramadan is here, Morocco shifts its rhythm and clock. Streets slow down by day and light up at night. Mosques fill up, hearts tighten around the essentials: faith, patience, solidarity, piety. *On paper, Ramadan is a month of restraint, piety, and self-focus. In economic reality, it paradoxically becomes a month of excess and waste. In fact, one must conclude with the paradox of the Moroccan table.* A few hours before iftar, markets burst with activity. Bags overflow. Baskets grow heavy. Bills do too. According to data from the High Commission for Planning, food already accounts for the largest share of Moroccan household budgets, especially for modest classes. **During Ramadan, food spending rises sharply, sometimes significantly, per consumption surveys, due to concentrated purchases over a short period and social pressure around the iftar table. Social pressure, but also pressure from the media, particularly television.Citizens are bombarded with messages promoting consumption as a marker of social success.** This translates to an 18% increase in spending. That's no small thing. It also means a sharp rise in demand for food products, not always necessities, putting upward pressure on prices. Yet, a non-negligible portion of this food sadly ends up in the trash. Levels can be alarming. Dumpsters overflow with prepared foods, cakes, pastries, bread, and other flour, butter and sugar based preparations. **According to a FAO study, this waste can reach nearly 85%.** In other words, a citizen spending 1,000 dirhams on food staples throws away the equivalent of 850 dirhams as waste. Astonishing. *Food waste in Morocco is structural, as highlighted by several FAO-backed studies. Ramadan amplifies it through multiplied dishes, domestic overproduction, impulse buys, and abundance seen as synonymous with hospitality and well-being.* The paradox is cruel: at the very moment spirituality calls for moderation, society settles into a display of abundance, in response to a silent social pressure. *Waste isn't just an economic issue. It's become cultural. Overall, a Moroccan citizen throws away about 132 kg of food per year, per a UNEP study. The FAO says 91 kg. Ramadan contributes significantly.* **The ftour or Iftar table has become a space of social representation. Failing to multiply dishes is sometimes seen as a lack of generosity, even stinginess. Chebakia, briouates, harira, multiple juices: the implicit norm demands variety. People put on airs. Ramadan's founding values take a serious hit. Sobriety is forgotten.** This pressure weighs even more on modest households, as recent years' food inflation has eroded purchasing power. When budgets are tight eleven months out of twelve, Ramadan becomes a month of disproportionate financial strain. The holy month turns into a tough budgetary equation. The media have crafted a "Ramadan spectacle." At nightfall, a near-generalized ritual begins: television. National channels concentrate their prime programming around the post-iftar slot. Light series, repetitive sitcoms, hidden cameras, family-oriented telefilms. All backed by unprecedented advertising bombardment. Ramadan has become peak advertising season. Food ads multiply, processed products invade screens, and commercial logic overshadows educational or cultural missions. The month of spirituality becomes an audience battle. Television doesn't create overconsumption alone, but it accompanies it, normalizes it, and sometimes celebrates it. Spirituality is thus put to the test. Ramadan is meant to teach hunger to better understand those who suffer from lack. Yet the contrast is striking: while some families struggle to provide essentials, others throw away surpluses. This contradiction raises questions about the responsibility of public authorities and media figures. Morocco isn't alone. In several Muslim countries, international organizations warn annually about the waste peak during the holy month. It's a recurring issue in regional public policies. But beyond the numbers, the question is moral: how to reconcile fasting and excess? How to preach restraint while practicing abundance? How to refocus the holy month? The solution isn't guilt-tripping or punitive. It's cultural. The duty today is to: - Rehabilitate simplicity in religious discourse. - Value modest tables as a sign of awareness, not poverty. - Encourage food redistribution initiatives. - Rebalance audiovisual programming with more educational, social, and spiritual content. Ramadan doesn't need to be spectacular to be intense. It doesn't need to be costly to be noble. It doesn't need to be abundant to be generous. Ultimately, the question isn't just economic. It's existential: Do we want to *live* Ramadan... or *consume* it? **Waste is unacceptable. Religion explicitly condemns it.**
Aziz Daouda Aziz Daouda

Aziz Daouda

Directeur Technique et du Développement de la Confédération Africaine d'Athlétisme. Passionné du Maroc, passionné d'Afrique. Concerné par ce qui se passe, formulant mon point de vue quand j'en ai un. Humaniste, j'essaye de l'être, humain je veux l'être. Mon histoire est intimement liée à l'athlétisme marocain et mondial. J'ai eu le privilège de participer à la gloire de mon pays .


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Morocco and the Trust Economy: The Invisible Capital of Development... 572

In the economic history of nations, some assets are visible, such as natural resources, geographical position, infrastructure, or market size. Others, however, are invisible but often decisive. Among them, trust holds a central place and constitutes the true cement of sustainable economies. An economy can survive with few natural resources, but it cannot prosper sustainably without trust. Morocco today has many assets: remarkable political stability, a strategic position, world-class infrastructure, and active economic diplomacy. Yet, the decisive step in development now consists of building a true trust economy, capable of sustainably reassuring citizens, entrepreneurs, and investors. This is not a slogan. Trust is an institutional and cultural architecture that is built over time. It is the primary capital of a modern economy and a determining factor. It reduces transaction costs, encourages investment, facilitates innovation, and stimulates individual initiative. When an entrepreneur knows that the rules of the game are stable, that contracts will be respected, and that justice is swift and independent, he invests more easily. When a citizen trusts the tax administration and institutions, he more willingly accepts taxes and participates in the formal economy. Conversely, a lack of trust generates precautionary behaviors: capital flight, informality, low long-term investment. The economy then becomes cautious, fragmented, and inefficient. For Morocco, the central question is therefore not only to attract investments, but to create an environment where trust becomes a collective reflex. It would be unfair not to recognize the considerable progress made over the past decades. The foundations are solid. The country has massively invested in infrastructure: Tanger Med is today one of the world's most important logistics hubs. Nador and Dakhla are coming soon. Industrial zones have enabled the emergence of high-performing sectors, in the automotive industry with Renault Group and Stellantis, and in aeronautics with Boeing, Airbus, and Safran. The country's ambition in energy transition is exemplary. This shows that it is capable of carrying out structuring projects and offering a stable macroeconomic environment. However, the next step in development requires a qualitative leap: moving from an opportunity economy to a trust economy with a determining role for the rule of law. Trust first rests on the solidity of institutions. For investors as for entrepreneurs, the predictability of rules is a decisive element. Laws must be stable, readable, and applied equally, with three particularly crucial dimensions: **The independence and efficiency of justice** A swift, accessible, and credible justice system is the keystone of any trust economy. Commercial disputes must be resolved within reasonable timeframes. Judicial decisions must be enforced without ambiguity. Legal security is often the primary factor of attractiveness. **Fiscal stability** Investors do not necessarily expect very low tax rates; they primarily seek stability and readability. Predictable taxation allows companies to plan investments over the long term. Morocco has already undertaken several major tax reforms, but the challenge now is to go further and consolidate a clear and durable fiscal pact. **The fight against rents and privileges** Trust disappears when the rules of the game seem unequal. A dynamic economy relies on fair competition and equal opportunities. Transparency in public markets, competition regulation, and limiting rent situations are essential levers. A trust economy is also an economy of freedom, capable of unleashing entrepreneurial energy. The freedom to enterprise, innovate, and experiment is one of the fundamental engines of growth. Morocco has a talented youth, competent engineers, and an influential diaspora. However, several obstacles remain: administrative complexity, access to financing for SMEs, slowness of certain procedures. The challenge is to create an environment where individual initiative becomes the norm rather than the exception. Moroccan startups in fintech, artificial intelligence, or agricultural technologies already demonstrate the country's potential. With a more fluid ecosystem, they could become tomorrow's economic champions. In a world marked by geopolitical uncertainty and economic recompositions, trust also becomes a comparative advantage. If Morocco manages to position itself as a country where rules are stable, justice reliable, and administration predictable, it could become one of the main investment platforms between Europe and Africa. This ambition aligns with the Kingdom's African strategies and its growing international openness. Trust could thus become Morocco's true economic hallmark. Several strategic orientations deserve to be prioritized: - Accelerate the modernization of the judicial system, particularly in handling commercial disputes and enforcing judicial decisions. - Radically simplify administrative procedures for businesses through complete digitalization of public services. - Establish multi-year fiscal stability to enhance visibility. - Promote transparency and fair competition in all economic sectors. - Strengthen training and valorization of human capital, particularly in technological and scientific fields. - Develop a culture of trust between the State, businesses, and citizens. This dimension is often overlooked, yet it constitutes the invisible foundation of development. Morocco finds itself today at a pivotal moment in its economic history. The infrastructure is in place, strategic ambitions are affirmed, and the international environment offers new opportunities. The next step therefore consists of building a sustainable trust ecosystem. If Morocco succeeds in this gamble, and it must, it could not only accelerate its development but also become one of the most credible and attractive economies in the emerging world. In the 21st-century global economy, trust is undoubtedly the rarest and most powerful capital.